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Juho Pesonen (Ph.D.)

Juho Pesonen (Ph.D.)

Tourism, marketing, and technology by Juho Pesonen

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Juho Pesonen (Ph.D.)

Tag: teaching marketing

Learn and adapt to succeed in marketing

Marketing skills that are most important for 2020s?

September 8, 2017 Juho Pesonen marketing

Marketing is both art and science requiring particular. The best modern marketers know how to combine these two. There are[…]

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What I am all about

academic life applications art big data booking business career creativity customer behavior data science deep data destination marketing digital digital marketing finland growth iceland image industry learning machine learning marketing marketing education marketing skills metrics nature tourism numbers online online marketing plans research selling software sustainable tourism teaching marketing technolgy technology tools tourism travel travel bookings travelling university University of Eastern Finland work

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Top Posts & Pages

  • Blog posts, articles and online content
  • Supervised theses
  • Free online business tools for tourism companies
  • Reports
  • Other academic activity
  • What is the state of eTourism in 2018?
  • About Juho
  • I have seen the future of travel bookings and it is…
  • Life on an academic: year in review and future plans, Juho Pesonen edition
  • Destination Marketing materials on YouTube

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International Master’s Degree Programme in Tourism Marketing and Management

International Master’s Degree Programme in Tourism Marketing and Management

Matkailualan opetus- ja tutkimuskeskus

Matkailualan opetus- ja tutkimuskeskus
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