How can we reduce greenhouse gas emissions in tourism by destination marketing and management practices?
destination | marketing | sustainability | tourism | travel

How can we reduce greenhouse gas emissions in tourism by destination marketing and management practices?

Greenhouse gas emissions in tourism are a global problem. Tourism destinations play a key role in tourism development. This article looks at how tourism destinations can reduce their CO2 emissions.

Destination Marketing materials on YouTube
destination | marketing | tourism | travel

Destination Marketing materials on YouTube

As part of our International Master’s Degree Programme in Tourism Marketing and Management at University of Eastern Finland, I teach one 6 ECTS course on Destination Marketing. This is a brand new course for our university and I have built it from scratch. The course is mainly studied in groups online with extensive material available…

Life on an academic: year in review and future plans, Juho Pesonen edition
career | technology | travel

Life on an academic: year in review and future plans, Juho Pesonen edition

It is September already. It means that summer holidays, as well as the academic year 2016-2017, are over and a new academic year is starting. I still continue as the head of e-tourism research at the University of Eastern Finland Business School, Centre for Tourism Studies. This is also a good time to reflect what has…

technology | travel

I have seen the future of travel bookings and it is…

…simple and intuitive. How you do your travel bookings is about to change. I had the pleasure to attend #smtnetwork (http://smtnetwork.fi/) event today in Vantaa. Amber Stauffer presented Neo travel management system from KDS and the system is so simple, it makes travel planning seem almost pleasurable. Just add where your journey starts, where you…