eTourism Trends from ENTER2019 conference
destination | marketing | technology | Uncategorized

eTourism Trends from ENTER2019 conference

What could be a better place to see the latest eTourism trends (information and communication technologies in tourism) than annual ENTER-conference, organized by the International Federation of IT in Travel & Tourism. At ENTER, academics and practitioners come together to look at and discuss innovative topics in eTourism. Based on what I saw and heard…

Five reasons to come to ENTER2019 eTourism Conference in Nicosia, Cyprus
sustainability | technology | tourism

Five reasons to come to ENTER2019 eTourism Conference in Nicosia, Cyprus

The 26th ENTER eTourism Conference, ENTER2019, will be organized by IFITT January 30 – February 1, 2019 in Nicosia, Cyprus. Now you might be asking yourself why you should attend this conference next year. As the research track chair of the conference, at least five reasons come up to my mind: 1. Great tourism conference…

Free Android apps to take your social media content to the next level
marketing | technology | Uncategorized

Free Android apps to take your social media content to the next level

Many small- and medium-sized enterprises post just basic pictures, link and videos to their social media channels. Even though there are dozens of excellent and free tools to improve how social media marketing is conducted, not many businesses use these. Using these tools will allow businesses to provide more engaging and visually more attractive content. The…

Free online business tools for tourism companies
marketing | technology

Free online business tools for tourism companies

There are some extremely useful online business tools, services, and applications for all tourism businesses. This article is built especially for tourism businesses in Western countries, in other countries some practices and tools could be different. I have gathered various tools together that could be useful especially for tourism and hospitality businesses and destinations. Online forums…

What is the role of technology in destination marketing?
marketing | technology | tourism

What is the role of technology in destination marketing?

There is an ongoing discussion in the Finnish tourism industry about our digital tourism capabilities. We are looking up to Iceland and how they are promoting and selling their tourism services and products on the Internet. It seems that we think that technology and online travel packages will be the key to grow tourism numbers…

Life on an academic: year in review and future plans, Juho Pesonen edition
career | technology | travel

Life on an academic: year in review and future plans, Juho Pesonen edition

It is September already. It means that summer holidays, as well as the academic year 2016-2017, are over and a new academic year is starting. I still continue as the head of e-tourism research at the University of Eastern Finland Business School, Centre for Tourism Studies. This is also a good time to reflect what has…

technology | travel

I have seen the future of travel bookings and it is…

…simple and intuitive. How you do your travel bookings is about to change. I had the pleasure to attend #smtnetwork (http://smtnetwork.fi/) event today in Vantaa. Amber Stauffer presented Neo travel management system from KDS and the system is so simple, it makes travel planning seem almost pleasurable. Just add where your journey starts, where you…